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Marketing leadership, CRM systems, and team alignment for growing businesses.
Anne Zavorskas | Fractional Marketing Fixer
Anne Zavorskas | Fractional Marketing Fixer
I’m a Fractional Marketing Fixer. I partner with SMBs and mid-market companies to solve the marketing and operational issues that hold growth back. Whether it’s CRM cleanup, sales and marketing alignment, lead generation process fixes, or optimizing team structure, I help businesses create systems that support sustainable growth.
What I Do:
What I Do:
It’s not just about fixing structure. It’s also about accelerating the programs that drive revenue. That could mean rebuilding email campaigns, launching a partner program, or finding new ways to convert leads. I bring strategy and hands-on execution to help businesses move forward.
I’ve led CRM improvements, inbound and outbound strategies, conversion optimization, and strategic partnerships that tie marketing efforts directly to revenue.
What makes me different? I step into complex environments, identify what’s holding the business back, and fix it. I align people, processes, and platforms. I lead with empathy, act fast, and focus on results—often becoming part of the team from day one.
I also use AI-driven tools where they help streamline workflows, surface faster insights, or build scalable systems, always guided by human strategy.
If your business needs smarter systems, stronger operations, or a strategic partner who knows how to execute, I can help.
Why Do I Do This?
Why Do I Do This?
I didn’t set out to become a fixer. I was hired to lead B2B marketing, but what I found was a broken system: outdated CRM, no automation, and no processes to support growth.
Before I could market anything, I had to fix what was broken or create what was missing.
That experience taught me something important:
Marketing problems are often infrastructure problems in disguise.
I realized my real value came from solving the problems others overlooked. Fixing systems, aligning teams, and creating pathways for growth became the work I enjoyed—and the work that delivered the biggest impact.
I didn’t choose to be a Fractional Marketing Fixer. It chose me.
Not sure where to start?
Let’s talk and figure out what’s working—and what’s not.
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